© 2017 by Fischer Digital. 

RECENT PROJECTS

The Shops Buckhead Atlanta 
  • 184 newsletters sent with average open rate of 36% (industry average 17%)
  • Grew e-mail distribution by 45%
  • $50K+ in direct sales attribution (began tracking in September 2016)
  • 84% increase in Instagram followers
  • Over 1M reached via Facebook 15% increase in Facebook fans 
  • 54% increase in Twitter followers 
  • Provide outreach and communication with more than 35 retailers + restaurants
  • Supported more than 100 retailer promotions and events  
  • #BuckheadATLStyle
  • Facebook - Black Circle
  • Twitter - Black Circle
  • Instagram - Black Circle
River Oaks District, Houston   
  • 122% increase in Instagram followers
  • 95% increase in Twitter followers
  • 37% increase in Facebook fans 
  • Over 1M reached via Facebook 
  • Consistently lead Facebook engagement vs. competing shopping centers
  • Provide outreach and communication with more than 35 retailers + restaurants
  • Supported more than 100 retailer promotions and events  
  • #RODistrict
  • Facebook - Black Circle
  • Twitter - Black Circle
  • Instagram - Black Circle
Style South, The Shops Buckhead Atlanta
  • Fashion show and 6+ athlete hosted events
  • More than 10k likes + 27% increase in IG followers during Style South Weekend 
  • Nearly doubled highest number of Twitter impressions in 1 day
  • 18K videos viewed on Facebook  
  • Snap Chat, Instagram Stories, Facebook Live activations
  • #StyleSouth

Super Bowl #SuperStyle Week, Houston
  • 20+ athlete hosted events
  • Reach of more than 1.6M during Super Bowl Week
  • Earned 400+ Instagram followers and increased engagement by 106%
  • More than 50,000 Twitter Impressions
  • Snap Chat, Instagram Stories, Facebook Live activations
  • #SuperStyleROD

PREVIOUS EXPERIENCE

The Dr. Phil Show 
  • Named an Industry Leader to Cynopsis Media's "Top Women in Digital" 
  • Conceptualized and integrated first live Twitter integration for taped TV shows
       Read: Daily News Article
  • Launched partnership between The Huffington Post and The Dr. Phil Show
       Read: The Wrap Article 
  • Honored for job excellence with prestigious Gracie Award
  • Led production on multiple e-commerce initiatives, including drphilfoundation.org, whengeorgiasmiled.org, robinmcgrawrevelation.com and The17DayDiet.com 
       Watch: Dr. Phil Show Clip
  • Daily editorial, talent management and content development  
  • Facebook - Black Circle
  • Twitter - Black Circle
  • Instagram - Black Circle
The Doctors
  • Increased YOY revenue by 90% by redesigning The Doctors' website
  • First of CBS daytime shows to surpass 1M Facebook followers
  • Implemented on-air integration strategies with CBS Television Distribution
  • Conceptualized and integrated first live Twitter integration for taped TV shows
  • Daily editorial, talent management and content development
  • Facebook - Black Circle
  • Twitter - Black Circle
  • Instagram - Black Circle